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WooCommerce Development Services
We build WooCommerce stores that turn traffic into orders
We design, develop and maintain WooCommerce stores for brands that sell on WordPress: product catalogs, checkout and payment gateways, integrations, and performance that holds up under real sales traffic.
We build every store around the things that decide ecommerce revenue: catalog structure, checkout friction, page speed, and a stack your team can operate without a developer on call.
CWV
Core Web Vitals
as measurable targets
PAY
Checkout &
payment gateways
API
ERP, CRM &
shipping integrations
SUP
Maintenance &
ongoing support
Why WooCommerce
WooCommerce in 2026: own your store, your data, and your margins.
WooCommerce powers millions of stores because it combines WordPress content with full commerce control: no platform lock-in, no percentage of your sales, and an ecosystem for almost any requirement.
No SaaS toll on your sales
You pay for hosting and development, not a monthly platform fee plus transaction percentages. As volume grows, the ownership model usually wins on total cost.
Content and commerce together
WordPress is still the strongest content engine. WooCommerce lets you run editorial, SEO and the product catalog in one place, with no duct tape between a blog and a shop.
Flexibility without a rebuild
Custom product types, pricing rules, subscriptions, memberships and B2B flows are all achievable with the WooCommerce plugin ecosystem or targeted custom code.
When it fits, and when it doesn't
WooCommerce is a strong choice for catalog-driven brands with content ambitions. If you need enterprise merchandising out of the box, we will tell you honestly and point to alternatives.
What hurts WooCommerce stores
Most WooCommerce stores don't fail at design. They fail at speed, checkout, and maintenance.
Slow product and category pages caused by plugin sprawl, heavy themes, or hosting that was never sized for a store.
A checkout with too many steps, surprise costs, or unstable payment configuration, losing the sale after the customer already chose to buy.
Inventory, orders and customers spread across systems that don't talk to each other, so operations run on manual exports.
Updates postponed for fear of breaking things, leaving the store exposed to security issues and plugin conflicts.
No clean SEO architecture for categories, products and content, so the store depends entirely on paid traffic.
Traffic that doesn't convert because product pages, trust signals and calls to action were never designed for buying decisions.
WooCommerce services
Everything a WooCommerce store needs, from catalog to checkout.
We cover the full WooCommerce development lifecycle: new builds, redesigns, custom features, integrations, performance work and long-term maintenance.
✓
Custom store development
WooCommerce stores designed and built around your catalog, brand and buying flow, not a stock theme with your logo on it.
✓
Checkout & payment gateways
Streamlined checkout with the right payment mix for your market: Stripe, PayPal, Redsys, Mercado Pago and local methods, configured and tested end to end.
✓
Custom plugin development
When the ecosystem doesn't cover your requirement, we build targeted, update-safe plugins instead of stacking more third-party ones.
✓
Integrations: ERP, CRM, shipping
Orders, stock and customers synced with your ERP, CRM, email marketing and shipping carriers, so the store fits your operation instead of fighting it.
✓
Performance optimization
Caching, image and code optimization, and database cleanup aimed at explicit Core Web Vitals targets: measured, not guessed.
✓
Maintenance & support
Updates, backups, monitoring and iterative improvements so WooCommerce stays fast, secure and stable while you focus on selling.
Headless WooCommerce
Headless WooCommerce: a Next.js storefront on top of the Woo backend.
Headless WooCommerce separates the storefront from the backend: WooCommerce keeps managing products, orders and payments, while a Next.js frontend delivers app-like speed, modern UX and stronger Core Web Vitals than most themes can reach.
Next.js storefront
Server-rendered React storefront with instant navigation, optimized images and edge caching, connected to WooCommerce via the Store API or GraphQL.
Keep the Woo admin
Your team keeps the familiar WooCommerce and WordPress admin for products, content and orders. Only the customer-facing layer changes.
When it's worth it
Headless pays off when speed, custom UX or multi-channel delivery justify a bigger build. For many stores a well-built theme is the right call, and we will tell you which one you need.
Built to 2026 standards
What a WooCommerce build should include in 2026
The platform has moved fast: order storage, checkout and theming all changed. We build on the current standards, not on 2019 habits.
HPOS order storage
High-Performance Order Storage instead of legacy post tables: faster order queries and admin at scale, with plugin compatibility audited before switching.
Block-based checkout
WooCommerce Cart and Checkout Blocks where they fit, customized for fewer fields and fewer abandoned carts.
Modern theming (FSE)
Block themes and Full Site Editing where appropriate, so marketing can edit layouts without a developer ticket.
Core Web Vitals targets
We build toward explicit thresholds — LCP under 2.5s, INP under 200ms, CLS under 0.1 — and verify them on real product and category pages.
Payments for your market
Stripe, PayPal, and regional gateways like Redsys or Mercado Pago, with taxes and invoicing configured correctly for where you sell.
Security & update discipline
Hardened admin, least-privilege access, staging-first updates and backups, so “don't touch it, it might break” never becomes your update policy.
SEO & structured data
Clean category and product architecture, metadata, and Product schema so the store is legible to Google and to AI shopping surfaces.
Analytics & tracking
GA4 ecommerce events, conversion tracking and consent handling wired in from launch, so decisions run on data.
Migrate to WooCommerce
Migrations to WooCommerce without losing sales, data, or rankings.
We migrate with a proven plan: your data complete, your SEO rankings intact, and a checkout that works from day one.
From Shopify
For brands that outgrew subscription costs or need content and customization Shopify makes hard. Products, customers and order history migrated with SEO redirects mapped.
From PrestaShop
A frequent move in Spanish-speaking markets: modern WooCommerce with a familiar admin, leaving an aging module stack behind.
From Magento
When Magento maintenance outweighs its benefits for your catalog size, WooCommerce can cut operating cost dramatically. We work with Magento daily, so we know exactly what maps where.
From Wix / Squarespace
For stores that started on a site builder and hit its commerce ceiling: real catalog structure, real checkout control, real SEO.
Evaluating other directions too? We also handle Magento to Shopify migrations.
Hosting for WooCommerce
A fast store on slow hosting is still a slow store.
WooCommerce performance depends on infrastructure as much as code: PHP workers, object caching, database tuning and headroom for campaign spikes. Generic shared hosting undoes the work of a good build.
We run managed, WooCommerce-ready hosting with backups, updates and technical oversight, sized for sales traffic and not just for uptime.
01
Performance headroom for launches, campaigns and seasonal peaks, when slow pages cost the most.
02
Backups, monitoring and staging environments so updates and experiments never gamble with the live store.
03
Cache and database tuned at the server level: consistent performance from catalog to checkout.
04
Hosting and development on the same team: a single point of contact and faster answers when anything comes up.
Why OH Digital
An ecommerce-focused team, end to end.
WooCommerce is one platform inside our wider ecommerce practice. See how we work as an ecommerce agency.
01 /
Ecommerce is our core business
We spend our days inside stores — Magento, Shopify and WooCommerce — working on catalogs, checkouts, payments and integrations. That context shapes every WooCommerce decision we make.
02 /
Fixed scope, no surprises
Proposals with defined scope and price, phased deliveries, and direct communication throughout the project.
03 /
Bilingual, direct, senior
We deliver in English and Spanish with a senior boutique team: direct access to the people doing the work, not an account-manager relay.
Portfolio and clients
Featured Projects
Stores and digital experiences designed to drive real sales
Deporvida
Sporting GoodsArgentinaMigration
- Migración a Tienda Nube
- Reducción de costos
- Mayor autonomía
humana Network
Membership PlatformGlobalCommunity
- Membresía
- AI Automations
- SEO & LLMs
Tweezerman
International BrandUSAEcommerce
- Adobe Commerce
- Migration
- Multi-store
Megaropa
D2C CommerceCREcommerce
- Shopify
- Migration
- Magento 2
Jura & Capresso
Brand CommerceUSAHome appliances
- Adobe Commerce
- Multi-store
- Diseño personalizado
White Mountain Shoes
Legacy BrandUSAFootwear
- Adobe Commerce
- Migration
- Maintenance
Prevenia Online
Service BusinessARBusiness
- Estrategia
- Landing Page
- Conversión
Tay Vasquez
Personal BrandGlobalWellness
- Sitio web personalizado
- Servicios online
- Nómada digital
Vida Negocio Sostenible
Service BusinessARBusiness
- Servicio de valor alto
- Oferta profesional
- Wordpress
Laser iStore
Specialty CommerceUSAEcommerce
- Magento 2
- Maintenance
- Ecommerce
Juana de Arco
Fashion BrandArgentinaFashion
- Magento 2
- Performance optimization
- Diseño personalizado
Malibú Natural
DTC WellnessARFood & Beverages
- DTC
- Magento 2
- Diseño personalizado
Muebles Placencia
Furniture RetailMéxicoFurniture
- Adobe Commerce Cloud
- Multi-store
- Diseño personalizado
Vino de allá
DTC BeverageSpainFood and beverages
- DTC
- Magento 2
- Diseño personalizado
Relyco
B2B CommerceUSAPrinting
- B2B
- Adobe Commerce
- Maintenance
TRESNA Creative
Creative AgencyInternationalWordPress
- WordPress
- Web Development
- Copywriting
The process
From catalog to first order, step by step.
01DISCOVERY
We understand the catalog, the customer, and the numbers
We map products, variants, pricing rules, integrations, current traffic and conversion, and define what the store must achieve commercially before anything is designed.
02ARCHITECTURE
We define store structure, stack, and integrations
Category architecture, plugin selection, custom development scope, payment mix and hosting plan, decided up front so the build doesn't drift.
03DESIGN AND BUILD
We design and develop the store
Product pages, category browsing, cart and checkout designed for buying decisions, implemented on current WooCommerce standards with performance budgets enforced.
04QA AND LAUNCH
We test what actually breaks stores
Real payment tests, order flows, emails, stock sync, redirects and Core Web Vitals on real templates, validated before the switch and launched with rollback ready.
05GROWTH
We stay for the part where revenue happens
Post-launch monitoring, maintenance, conversion iterations and new features, or a clean handoff to your team if you prefer to operate the store yourselves.
Frequently asked questions
WooCommerce development, answered
It depends on catalog complexity, custom features and integrations. A focused store build starts at a contained budget; custom plugins, ERP integrations or headless builds scale from there. We quote a fixed scope after a discovery call, so you are never paying for open-ended hours.
A well-scoped store typically launches in 4 to 8 weeks. Migrations and integration-heavy builds run longer. The biggest variable is usually content and product data readiness on the client side, so we flag that early and plan around it.
Shopify trades control for convenience: predictable monthly costs, less flexibility, platform lock-in. WooCommerce trades convenience for ownership: you control the stack, the data and the costs. If content and SEO matter to your growth, or fees are eating your margin, WooCommerce usually wins. We work with both platforms, so our answer depends on your case, not on our stack.
Headless keeps WooCommerce as the backend and serves the storefront from a separate frontend, usually Next.js. You get significantly better speed and UX at a higher build cost. It is worth it for stores where performance and custom experience drive revenue; most small catalogs are better served by a well-built theme.
Yes, that is the core of the migration plan. We map every URL to its new equivalent with 301 redirects, preserve metadata and structured data, and monitor Search Console after the cutover. Products, customers and order history come across with checks at every step.
Yes. Day-to-day operations — products, stock, prices, orders, content — run from the standard WooCommerce admin, and we train your team on your actual store, not a generic demo.
The build includes technical SEO: clean architecture, performance, metadata, and Product and FAQ structured data. Ongoing SEO work on content, links and rankings is a separate engagement we can also run.
Yes. Maintenance plans cover core, theme and plugin updates on staging first, backups, security monitoring and a response channel for issues. Most clients keep us on after launch; it is optional.
Yes: managed hosting sized for WooCommerce, with object caching, backups and monitoring included. You can also stay with your current host, and we will tell you honestly if it is holding the store back.
Let's talk about your WooCommerce store
Tell us what you sell, where you sell it, and what is holding the store back. We will come back with a concrete plan and a fixed-scope proposal.